All traffic is good traffic right? While that’s typically the case, there are different kinds of traffic and it’s important to understand which is which so you can learn where your visitors come from and why they’re on your website. …
Read MoreThe golden rule of marketing is that you have to understand your audience. You need to know how they think, the questions they have and the way that they educate themselves and make decisions. When you know that, it’s a…
Read MoreEven if you have a great website and thoughtful content, that may not be enough to get sales. Why? If you’re not appealing to people the right way for the buying phase they’re in, it’s nearly impossible to gently push…
Read MoreThere are all different types of content — blog posts, infographics, videos, etc. And within some of those content types are sub-types, including short-form vs. long-form content. Both types of content are what they sound like. Short-form content is on…
Read MorePeople don’t get the idea to buy something out of the blue. Think about it: Have you ever decided to make a purchase without taking some type of step before it? Aside from impulsive purchases at the cash register, which…
Read MoreGoogle has several types of snippets. The standard snippet usually features a title, a meta description and a URL. A rich snippet includes the information from the standard snippet, but also features ratings, images, or other additional information. The featured…
Read MoreIn the SEO game, there are fewer things more important than ranking higher for your targeted keywords. Your search visibility will determine how many clicks you get for the keyword based on the amount of search volume a certain keyword…
Read MoreIn my journey with SEO I’ve always been trying to find a balance between scalability and quality. As we progress and publish more content, we tend to become more laxed when it comes to the quality of the content we’re…
Read MoreSEMrush is definitely one of the behemoth SEO tools right up there with Ahrefs as the most popular option. Majestic is a little more niche and provides a few specific features that you might not get with SEMrush. That said,…
Read MoreUbersuggest is a powerful and easy-to-understand SEO tool and Chrome extension from Neil Patel that provides search and website data. Its main features include the following: Backlinks Content outlines with AI Keyword research Rank tracking Traffic data Website audit With…
Read MoreSpeed Up the Process of Internal Linking and Help You Rank Better in Google
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