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Do Google Sites Rank Better?

When you’re building and maintaining a website, so much of your to-dos revolve around making Google happy. In other words, you want Google to (a) crawl and index your website and then (b) rank it highly in search results. In…

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What is Content Optimization? How to Use it On Your Website

Content is king and knowing how to optimize content on your website will help increase your reach and ultimately help you rank higher in the search engines.  I truly believe that every great website starts with great content and if…

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How to Perform a Sitemap Audit

You can think of an XML sitemap as your website’s roadmap. It’s what search engine crawlers follow to find and index the important pages of your site. A sitemap audit is an important part of SEO because it ensures that…

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How to Perform a Bing Advanced Search

Popular search engines like Bing can connect you to an endless world of insight and knowledge. However, without knowing the many different ways to use Bing advanced search functionality, you won’t use it to its full potential. Running an advanced…

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How to Easily Check Keyword Rankings in Google

The time has come to check keyword rankings in Google. But how do you do it? More importantly, why is it important? In this post, we’ll explore how to check keyword rankings in Google and why it’s essential to grow…

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What is UR in SEO? Does It Matter?

UR or URL rating is a metric used to determine the strength of a specific page’s backlink profile. Ahrefs developed this metric and it rates web pages on a scale of 0-100.  So, what is UR in SEO, why does…

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The 16 Best On-Page SEO Tools 

When you first start assembling your on-page SEO arsenal, you will soon realize there are dozens, sometimes even hundreds of tools that appear to do the exact same thing.  How do you choose just one in this vast sea of…

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How to Conduct a Google Search Console Audit

There are many reasons why you would want to conduct an audit on your site. Maybe it’s not performing as you’d expect, or you’re having some sort of technical issue that you can’t explain.  A Google Search Console audit will…

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What is DR in SEO? Why Does it Matter?

DR stands for “domain rating” and it’s a metric used by Ahrefs to represent the strength of a website’s backlink profile. Generally, the more high-quality backlinks a website has, the higher the DR.  That said, there are a number of…

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Your Guide to Google Search Operators and How to Use Them

Google stands as the undisputed gateway to information and resources. With billions of searches conducted each day, it’s important that we have ways to filter and control our results. Google search operators are a series of special commands that allow…

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