17 of the Best SEO Chrome Extensions to Help You Master SEO

There’s a lot to keep track of when it comes to SEO. With Google’s seemingly continuous algorithm updates and the fierce competition for online visibility, arming yourself with the right tools can make all the difference. That’s where SEO Chrome extensions come in, offering a quick and easy way for you to see the metrics you need at the click of a button. Some of these are extension that are a part of on-page SEO tools and some are standalone extensions. 

In this guide, we’re sharing 17 must-have Chrome extensions that can help you supercharge your SEO efforts. From keyword research to competitor analysis to on-page optimization and link analysis, these extensions cover a wide spectrum of functionalities.

Whether you’re already an SEO pro or you’re just getting started on your digital marketing journey, you’re bound to find a few gems on this list that will transform the way you approach search engine optimization.

The Best SEO Chrome Extensions

So, if you’re ready to take your website’s rankings to new heights and outperform your competitors, let’s dive into this list of SEO Chrome extensions that are set to become your new best friends.

MozBar

MozBar SEO extension

MozBar is undoubtedly one of the most popular SEO Chrome extensions, quickly giving you access to important SEO metrics without having to leave the page you’re on.

Domain Authority, Page Authority, and spam score are all available at a glance on the main toolbar, along with the number of backlinks pointing to the page.

If you enter a keyword into a Google search, you will see a mini MozBar under each search result. This feature is super helpful when doing SERP analysis, allowing you to quickly see any sites with a low domain authority or low number of backlinks so that you can work to outrank them.

You can also take advantage of the ‘Highlight Links’ feature, which allows you to highlight all followed, no-followed, internal, and external links on the page you are on.

Other metrics you can view from the extension include:

  • On-page elements
  • General attributes
  • Link Metrics
  • Markup
  • Http Status

All of the features listed above are free. For more features, including keyword difficulty, in-depth SERP analysis, and page optimization, you can upgrade to a MozPro subscription

GrowthBar SEO Chrome Extension

Grothbar SEO Chrome extension

Growthbar is one of the highest-rated SEO writing tools around, and one of the reasons it’s so popular is because of its fantastic SEO features. This includes a robust Chrome extension that allows you to see key SEO metrics for every Google search result.

The extension will show you:

  • Keyword difficulty score
  • Organic traffic
  • Domain authority
  • Backlinks
  • Google and Facebook ads
  • Monthly Google scratch volume and CPC

Although this one isn’t free, GrowthBar’s plans offer excellent value for money, so if you’re looking for an AI writing tool too, this is a no-brainer.

Meta SEO Inspector

Meta SEO Inspector provides easy access to internal webpage metadata to help you quickly spot any issues. Simply visit the page you want to check and open the extension. 

You’re able to see a range of metadata at the click of a button, compare your site to others, and easily export any of the data if you want to keep track of what was missing, what has been fixed, and what difference this has made to the performance of your website.

With Meta SEO Inspector being regularly updated and provided for free, it’s a great SEO Chrome extension to try.

Mangools

Mangools SEO Chrome extensions

Like MozBar, Mangools shows you a range of information for any domain that you visit in Chrome whilst the extension is installed.

As well as showing you Page and Domain Authority for any website you visit, you can also quickly and easily see data such as citation flow and trust flow. You can also see additional data such as social media shares and Alexa Rank. This is great for building up an overall picture of how any page on a website is performing.

If you’re looking to do some keyword research, then Mangools is also a great choice because it allows you to see a list of keywords that any website is ranking for and what position they are in search results. You can even evaluate the worthiness of using particular keywords and check PPC metrics!

Hreflang Tag Checker

Hrefland tag checker screenshot

Hreflang tags are HTML attributes used by search engines to check the geographical targeting of a website. So if you target an international audience, this Chrome extension is for you.

The Hreflang Tag Checker Chrome extension allows you to quickly and easily check that the pages on your site are using the correct Hreflang tags.

This ensures that your multi-language content is served to the correct audience, which is crucial for international organic search results. 

SEOquake

SEOquake is a powerful free Chrome extension that provides all the essential SEO metrics and data quickly and concisely.

It can run a complete SEO audit in seconds, giving the analytic data along with an actionable list of improvements that can be made. It can also generate reports for both internal and external links, compile a stop word list, and give keyword density.

It also has a useful SERP overlay feature, which shows you the keyword difficulty score and a range of useful metrics under each individual search result. This includes visits, bouncerate, rank, and more. With over 3 million downloads, it’s a popular solution.

Rank Up Content

Rank-up content is a Chrome extension that provides SEO analysis of specific keywords with the purpose of ‘ranking up’ your individual pages and content. Based on a Google keyword search, Rank Up Content will give you suggestions for related or aligning keywords along with their popularity and difficulty to rank for, generally for the first ten search results. Using the information provided enables you to target future content towards keywords that may yield better or additional results.

The Rank Up Content toolbar also helps you to up your game with the content you are providing. It gives you inspiration and ideas on what you could write next. It looks at keywords you may not already be using and helps point you in the direction of more related content you could be creating to ensure that your content is top-notch. 

AIPRM for ChatGPT

Screenshot of the AIPRM for chatGPT homepage

AIPRM is a prompt-based system that provides templates for various marketing and SEO tasks for use with ChatGPT. It has thousands of helpful prompts, from basic blog title suggestions to full-blown search-optimized blog articles.

Even basic business and marketing tasks, like email responses, can be prompted by AIPRM. It provides services for well over 1 million users who utilize its skills in social media posts, marketing, and promotional campaigns, as well as generating SEO copy for your website. It’s fully customizable, too, enabling you to create your own tailored prompt library that can help you with basic ideas from copywriting through to customer support.

AIPRM Everywhere extracts data from the internet and makes it available in AIPRM, removing the need to copy and paste. Free community support is provided through a forum with experts and AIPRM staff members on hand.

This SEO Chrome extension is a huge time saver, allowing you to complete SEO tasks in minutes rather than hours by using the right prompts to get the best results from ChatGPT.

SEO Pro by Marketing Syrup

Designed for Chrome, this is another free tool that gives you instant access to a range of SEO and meta information for any website that you visit.

As well as meta, link and script tags, and other handy SEO information, it also allows you to see the word count on any page. This is great if you’re looking at competitors and what can be done to ensure that you stay ahead of the competition. Not only that, but you can now upgrade to the SEO Pro Extension version, which gives you access to even more field data on any domain that you visit.

SEO Meta in 1 Click

As the name suggests, SEO Meta in 1 Click gives you SEO information at the click of a button via a Chrome extension toolbar. With over 600,000 users, it is a toolbar that’s well-liked within the Internet marketing industry—and when you see how easy it is to use, you’ll understand why.

When you have the toolbar downloaded, you’re able to see a range of SEO info and metadata for any website that you visit. Information easily available includes metadata, website description, robot tags, and targeted keywords.

You can also click deeper into the summary and see image information, headers, and the number of links within the page. All super useful information if you’re looking to research an SEO strategy that someone else is using.

SEO Analysis and Website Review by WooRank

WooRank is well renowned in the world of SEO, so it’s probably not much of a surprise that they offer a free SEO browser extension, too. One of the best things about the WooRank toolbar is that it allows you to look at the real-time SEO metrics of any website at the click of a button—perfect for when you want to compare websites or improve your own SEO.

Use the easy-to-read toolbar dashboard to look at things like backlink numbers, meta descriptions, and even what software has been used to build the website. 

Detailed SEO

Detailed is one of the most useful SEO chrome extensions around. By installing the Detailed SEO Chrome extension toolbar, you get instant access to the SEO insights of any website or page that you visit.

Easily see information such as title tags, meta robot tags, meta description,s and much more. The extension is also updated regularly, which means you can feel confident it is bug-free and always able to give you as much information as you need.

With everything from the source code available quickly and easily, this is a great way to ensure your SEO research is as quick and efficient as possible. 

Ayima redirect path

Ayima Redirect Path is another free tool that you could take advantage of if you want to get the most out of your SEO campaign and strategy. One thing that is important when it comes to the credibility of a website is that all the pages work and that links are not broken.

Ayima Redirect Path allows you to quickly check whether any pages are getting an error and what this might mean. The toolbar allows you to check any HTTP status codes, which means that your attention is drawn to potential issues that you otherwise may not have been aware of.

It basically allows you to see a visual representation of any redirects that it flags up, so you get a full picture of what is going on and what that means for your website. 

Follow Links

Follow links Chrome web extension

By using the Follow Links SEO toolbar extension, you’re able to quickly and easily see whether links on any page that you visit are no follow or do follow. This gives you an easy way to decide whether you should concentrate your efforts on gaining a backlink from that website or not.

When you know that a link is a do-follow, you know that looking at gaining a backlink from that website can give your SEO a boost – so having a Chrome extension that can do that for you automatically can be really helpful!

Domain Age Checker

Domain age is often used as a measure of trust or authority, so if you’re looking at buying an existing website or scouting out new backlink opportunities, knowing the age of the domain can be useful.

The Domain Age Checker SEO Chrome extension allows you to see when a URL was registered, where the name servers are hosted, and when the domain is currently due to expire.

If you’re looking to purchase a domain from someone else, knowing how old it is and how long it has been used is a great way of determining whether it is likely to be ranked by Google and whether it’s considered a credible website/brand or not. 

SimilarWeb

If you’re looking for SEO help on a budget, then the free Chrome extension by SimilarWeb could very well be the one for you. The great thing about SimilarWeb is that it has options and information available for both new and already implemented SEO strategies

Use the toolbar to see statistics for any website that you visit and get an idea of what strategies they’re already implementing, allowing you to take inspiration from this for your own SEO efforts. It also allows you to look at trends across a whole industry, meaning you have a much better chance of staying ahead of the competition.

Ahrefs

Used and loved by over 100,000+ SEO professionals around the world, the Ahrefs toolbar is a must-have extension for anyone serious about SEO.

Once the toolbar is enabled, you will be able to see both the page-level and domain-level SEO metrics for any page you visit. If you want to dive deeper, simply click on the metric you want to look at, and it will take you to a full report in Ahrefs.

You can also generate a full SEO report in one click. This will provide you with a detailed view of the site you’re on, enabling you to spot and fix SEO issues straight away

This feature is also helpful for broken link-building, allowing you to easily spot broken do-follow links on other authoritative sites that you could target for your own link-building campaigns.

One of the things that people like most about the Ahrefs toolbar is the ability to really dig down into the information so you can feel confident that the strategies you have implemented are working, or you can adjust them accordingly where appropriate. 

Choosing the Right SEO Chrome Extensions for Your Business

As you can see, there are plenty of SEO Chrome extensions to choose from, but don’t worry—you don’t need to install them all!

That being said, it is worth picking four or five of your favorites, depending on the tasks you want to complete. This way, you can build your own Swiss army knife of SEO tools that you can access at the click of a button.

The good news is that most of these are free, with free trials for the paid options, so you can try a few out for size before deciding which ones are the best fit for you.

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