The Blog
The Blog
Practical guides on internal linking strategy, orphan page recovery, anchor text best practices, and getting more out of every piece of content you publish.
What Is Link Bait?
Link bait, which sounds an awful lot like clickbait, is an SEO tactic used to generate more backlinks. And unlike its similar-sounding counterpart, it’s…
How To Choose The Right Keywords For SEO
Keywords are the foundation of a good SEO strategy. Choose the right ones, and you can see your rankings and traffic increase. Choose the…
What Are Backlinks And Why Are They Important For SEO?
Once upon a time, backlinks used to be practically all that mattered in SEO. The more you had, the better you would rank. Since…
What Is Alt Text And Why Is It Important?
If you are new to SEO, you might be unsure as to what exactly the term alt text refers to. You may have seen…
What Are Featured Snippets?
Google has several types of snippets. The standard snippet usually features a title, a meta description and a URL. A rich snippet includes the…
Dofollow vs. Nofollow Links: Everything You Need To Know
Links are the backbone of the internet, you’ll often hear it said. Without them, the world wide web would not exist. As you probably…
What Is Keyword Difficulty And Why Is It Important
Keyword difficulty if a term you will often hear from digital marketers and find in SEO reports. And while it is partly self-explanatory and…
What Is The Difference Between Unique Visitors and Visits?
If you are new to SEO and digital marketing, you may be unsure about the difference between the terms unique visitors and visits. Both…
What Is Organic Traffic And How To Increase It
Organic traffic is a very commonly used term in the digital marketing space. It’s used to measure the success of various kinds of campaigns.…
The 16 Best On-Page SEO Tools
When you first start assembling your on-page SEO arsenal, you will soon realize there are dozens, sometimes even hundreds of tools that appear to…
Before You Read: See Your Site Internal Link Health Score
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