The Blog
All Posts
Practical guides on internal linking strategy, orphan page recovery, anchor text best practices, and getting more out of every piece of content you publish.
What Is Organic CTR?
Contents1 Is Organic CTR Important?2 Improve Organic CTR With These Best Practices2.1 Appeal to the User’s Emotions2.2 Include a Number in the Title2.3 Add…
Lindsay Pietroluongo Oct 2, 2023What Is a SERP Feature?
Contents1 What Is a SERP Feature?2 The 3 Most Common SERP Features2.1 Knowledge Graph2.2 Paid Results2.3 Rich Snippets3 Even More Google SERP Features3.1 Ads3.2…
Lindsay Pietroluongo Oct 2, 2023What Is an SEO URL?
Contents1 Is Having an SEO URL Important?1.1 SEO Friendly URL vs. Dynamic URL2 SEO URL Best Practices2.1 Include a Keyword2.2 Use Hyphens To Separate…
Lindsay Pietroluongo Oct 2, 2023Mastering the Art of SEO Content Strategy: A Roadmap to Online Success
Contents1 8 Steps to Build an SEO Content Marketing Strategy1.1 1. Keyword Research1.2 2. Audience and Intent Analysis1.3 3. Topical Development1.4 4. Content Calendar…
Coty Perry Sep 29, 2023How To Choose The Right Keywords For SEO
Contents1 What Is The Right Keyword For a Page? 2 Why Choosing The Right Keywords Is Important For SEO3 How To Choose Keywords For SEO3.1…
Andrea Gombos Sep 29, 2023What Are Backlinks And Why Are They Important For SEO?
Contents1 What Are Backlinks?2 Types of Backlinks 3 Why Are Backlinks Important For SEO?4 How To Check Your Backlinks 5 Good vs. Bad Backlinks: What’s The…
Andrea Gombos Sep 29, 2023What Is Pogo Sticking?
Contents1 What Does Pogo Sticking Say About My Site?2 3 Main Causes of Pogo Sticking2.1 Your Website Has Clickbait2.2 Your Content Is Hard to…
Lindsay Pietroluongo Sep 28, 202314 SEO Best Practices to Rank Higher
Contents1 1. Research Competitor Keywords2 2. Include Keywords Early and Often3 3. Write Great Content No Matter What4 4. Write Content for Mobile Users5…
Coty Perry Sep 28, 2023What Is Alt Text And Why Is It Important?
Contents1 What Is Alt Text?2 Why Is ALT Text Important For SEO?3 How To Check The ALT Text of Your Images 4 How To Write…
Andrea Gombos Sep 26, 2023How To Check if a Website Is Secure
Contents1 7 Ways To Check if a Website Is Secure1.1 SSL Certificate1.2 URL1.3 Theme and Design1.4 Security Seals1.5 Privacy Policy1.6 Reviews1.7 Security Tools2 Why…
Lindsay Pietroluongo Sep 25, 2023Before You Read: See Your Site Internal Link Health Score
Run the free Internal Link Checker and get your score in 60 seconds. It gives you a concrete starting point to apply everything you read here.
Run Free Site Audit